UX /UI Design for Producer's Market

Producer's Market is reimagining the agricultural value chain and uniting producers in a digital marketplace.

As of November 2018, I've been working for a new startup called Producer's Market, which is creating a B2B marketplace for buyers and producers of agricultural products. I've already learned so much about international trade and agriculture from my work with Yellow Seed, and I'm happy to be able to use those learnings for another exciting project.

Producer's Market is digitizing, tokenizing, and decentralizing the agricultural value chain through uniting producers on a smart value chain, and providing them with free digital technology and digital marketing tools. 


My Role
I am leading UX Design and UI Design for the project, creating user flows, mockups, clickable prototypes and style guides to pass off to the developers. We have an all-star team, which means my designs are constantly evolving to be better and better based on their input.

Since the website has not yet launched, I can just show a small preview of the work I've done thus far, but I hope you enjoy this sneak peak! I will add more once we launch.

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